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Blumarine 2021

The new Blumarine collection celebrates spontaneous appeal and fresh and light elegance, evoking the brand’s iconic style.

The strong references to femininity and romanticism are reflected in the use of glitter and flowers, characteristic elements of the collection alongside animalier details. The meticulous attention to detail and the young, fresh colours of spring is evident throughout. This collection comprises sunglasses and prescription models with an ultra-strong and clearly-defined identity, in a perfect marriage of metals and acetates. 

For the new season, Blumarine has chosen to focus on cat-eye and geometric shapes, introducing the new mask frame with sporty-chic twist. The styles celebrating the rose – the iconic Blumarine flower – represent the jewel in the crown of the collection: the shapes and details evoke the petals, both in terms of lens cut and frame.


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